Matchmaking Institute-The School of Matchmaking

Dating Directions
Matchmaker, Established as a Matchmaker since 1998

Located in Tampa, Florida 33612, providing services in the area of All of Tampa Bay
Serving both male and female clients, from 25 to 72 years old.
Women can also submit their profiles as a potential match for a paid client at no charge.
Number of Clients: 380
Membership cost: USUSD 1000-5000 per 1-year membership
Includes: Personal interview,one-on-one matchmaking, coaching, image consulting
I speak English

More about my service
Dating Directions offers personal time and attention for clients that are serious about a monogamus, long-term relationship or marriage.

More about my personal style
Listening to my clients is the top priority in order to establish a personalized introduction. Know your clients goals and values. I offer feedback and suggestions to make dating successful.

More about me
Valerie is the co-owner of Dating Directions which started in Ohio. They now have a second office in Florida. After being a director at a professional dating service and seeing the need for a more personal approach we felt we could offer a new and more comfortable way for people to meet. Valerie has a business degree and had worked in management for a Human Resourses firm for 12 years.

More about me
I am 38 years old and have been divorced for ten years now. I have extensive dating and relationship experience. I have tried all the dating avenues personally...from expensive dating services, to online dating, to friends and family. I know all the pit falls and can help you avoid them. I would love the opportunity to help people, through my experiences and expertise, find their perfect confidant and life mate. I will personally screen and search for that perfect mate for you. I am convinced that personal matchmaking is the only way to be safe, satisfied and happy in todays dating world! It seems as though the dating world has come full circle. The old world approach is the proven best approach!

Surveys
Sept. 24 2004 PRNewswire
Todays singles are taking more proactive steps to improve their dating lives. According to a recent study of 3,968 singles, 48pct. of men and 52pct. of women have used a dating service to increase their odds of meeting someone.
How important is money The study found that women do care how much money their partner makes. 88pct. of women said that money is very important in a relationship. On the other hand, 46pct. of men say it doesnt matter how much money their partner makes. Both sexes agree on one thing: 63pct. of men and 67pct. of women believe that a relationship is more important than a career.

Do dating and politics go together 65pct. of men and 60pct. of women dont talk politics until after the third date. Denver men are different -- 53pct. of men in Denver will talk politics on the first date.
How far will singles go to be attractive Singles, particularly men, are taking proactive steps to improve their dating lives. 63pct. of men have joined a gym to increase their odds of meeting someone. 37pct. of women joined a gym and 36pct. have gone on a diet to improve their dating life. Only 3pct. of women have resorted to plastic surgery to attract that someone special.

When does a couple become exclusive 70pct. of men and 82pct. of women agree that a couple is not in an exclusive relationship unless it is has been discussed by both parties; however, 21pct. of men believe that this occurs in fewer than four dates.
Are people judgmental on first dates Apparently, men are quick to judge. 68pct. of men will not go on a second date if there was no chemistry. Women are more willing to give it a second chance. 56pct. of women will go on a second date and hope that the chemistry improves.

How soon do dating couples introduce each other to their parents Men bring their dates home to mom earlier. On average, 47pct. of men will introduce a date to the family after five dates. Women are more cautious -- 74pct. of women will wait until after at least 10 dates.

How soon do dating couples introduce each other to their friends Men are quick to introduce a date to their friends. 73pct. of men, but only 11pct. of women, said they would introduce a date to their friends in less than four dates. On average, 48pct. of women will wait until the seventh date to introduce a date to their friends.
There are currently over 110 million singles in the United States. The dating industry is estimated at nearly USD 1.5 billion and is growing at 25pct. annually.

Introduction to the Field of Matchmaking II
Students will gain an understanding of the history, current day value of the matchmaking industry (singles market, dating industry, key players in the industry) as well as trends and growth in the market (from offline to online dating, from online dating to matchmaking).

Prescreening Techniques
Students will learn how to prescreen potential clients in person and over the phone. Prescreening forms will be provided and reviewed by the students. Instructor will discuss techniques that optimize choosing the most desirable clients based on these prescreening forms. Students will role-play their prescreening techniques with each other and feedback will be provided by the instructor and classmates.

Interviewing Techniques and Information Acquisition
Appropriate interviewing skills will be taught in order to gain maximum information efficiently from potential clients for profile development. Profile forms will be handed out and reviewed. Interviewing techniques, providing a comfortable and friendly-environment, and privacy for potential clients will be discussed. Instructor will lead a role-play exercise to demonstrate methods of skillful information acquisition.

Sales Techniques Including the Power of Seduction
Students will learn to begin the sales process, introduce their services and use the art of seduction as a tool for sales.

Dating Technique Feedback and Role-Playing
This session is designed primarily for students to participate in role-playing exercises in order to observe and understand the methods of feedback and communication that a successful matchmaker provides for their client.

Network with success
In this course, you will learn how to maximize your current networks potential: to take advantage of the many opportunities around you every day. Youll learn to expand your network, increase business development with minimum time, effort and expense and enhanced visibility and credibility; more clients and more referrals.

Strategy and Conversation
Youll learn how to choose the events you and your clients attend for maximum return on investment of time and money; how to make an indelible first impression, how to work a room gracefully and efficiently, and how to become a master in the art of conversation.

Date and Relationship Coaching
Successful dating and relationships techniques will be taught in order to provide clients with the appropriate dating and relationship advice. Students will be provided with the key elements for achieving successful dating and relationship lives. Key information will be given in the following areas: overcoming shyness, isolation and loneliness, becoming a successful listener and speaker, building confidence, overcoming fear of rejection.

The Matchmaking Institute is dedicated to:
-- Introducing singles to Certified and Professional Matchmakers in a confidential, safe and secure manner.
-- Training those who wish to become Certified Matchmakers following a strict code of ethics and standards.

The Matchmaking Institute, following a strict code of ethics and standards, established a program designed to train those who wish to become Certified Matchmakers, while providing practical knowledge that will improve the way to start a matchmaking business.

How to Become a Successful Matchmaker
February 12, 2004 - 6:45-9:30pm

If you love playing cupid, then you must take this class! Lisa Clampitt, founder of The Matchmaking Institute, will guide you through the process of turning your knack for coupling the right people into a moneymaking venture. Lisa shares what it takes to make a successful match plus how to: * Start and run your own thriving matchmaking business * Effectively network in all the right places * Coach clients on the dos and donts of dating and etiquette * Grow your business * And more! Register today!

Surveys
Matchmaking, Relationship, Psychology
Business, Networking

Surveys
Matchmakers and Dating Services: A Consumer Guide, July 2005 - by Marketdata Enterprises, Inc.
Price: USD 250 (57 Pages)

Matchmaking is hot, representing a USD 1 billion business. But, how do singles obtain an objective assessment of the best kind of dating service for their needs and budget How can consumers protect themselves and find a reputable dating service This new consumer guide will tell you. Its a must read for singles thinking of spending hundreds or thousands of dollars on a dating service. Buyer beware! Have fun, but do your due diligence first to avoid disputes.

The report covers the following topics: Your Odds of Success ; Types of Dating Services ; Online Dating - Dating websites and profile enhancement services ; Social Networking Services ; The Major Retail Chains and Franchises with Offices ; Speed Dating ; Independent Matchmakers ; Radio Station Datelines ; Print Personal Ads ; Singles Publications and Singles Events.

The U.S. Dating Services Industry - by Marketdata Enterprises, Inc.
Price: USD 1,695 (173 Pages)

Table of Contents (Word File)

This newly updated 3rd edition Marketdata study is a fascinating analysis of one of the oldest professions - matchmaking. Introduction Services are riding a wave of popularity, fueled by the proliferation of dating-related reality TV shows. This little-researched market is a now a USD 1.08 billion business in the U.S., as online dating services have skyrocketed in popularity since 2001. The Web has revolutionized this business and has brought affordable and convenient matchmaking to the masses. Dating website revenues grew 48pct. last year and Europe is the next untapped market. Off-line chains, print personals, singles publications, and radio datelines are all struggling, hurt by the booming dating websites. The exception is hot niche markets like speed dating.

The study examines: market size/forecasts and segments from 1994 to 2008 Forecast (online services, traditional chains/franchises with physical offices, video dating, independent matchmakers, radio datelines, personal ads), how services operate - their revenues/fees/profits, negative image problems and sometimes unethical and misleading sales practices. New chapter covers independent matchmakers, with detailed profiles of 9 of the top matchmakers in the U.S. Details about the 4 trade groups currently being formed. Contains in-depth competitor profiles of: Together, Great Expectations, Match.com, Its Just Lunch, Yahoo Personals, Lavalife, speed dating services, and more), first-ever US Census data about the industry, demographics of singles, and a directory of 500+ online websites.

Matchmaking Institute provides an educational training and certification to matchmakers. The very first school of matchmaking and relationship sciences is setting standards and a code of ethics in the matchmaking industry. Thanks to our programs, you get trained and certified, you gain knowledge, support, credibility and a career. Now, you can now be proud of being a matchmaker, youre certified.

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